Sales Services

Demand Generation

Many businesses face the challenge of limited time and resources to successfully land high-quality leads. Our managed demand generation solution is meticulously designed to help your sales team expand your pipeline without increasing your headcount.

Demand Generation

SDRs and LDRs​

Our outsources sales services feature expert Sales Development Representatives (SDRs) and Lead Development Representatives (LDRs). Our SDRs focus on outbound lead generation, efficiently identifying and qualifying leads through strategic calls and emails. They play a crucial role in building a strong sales pipeline, allowing your sales team to focus on closing deals. Our LDRs excel at managing inbound leads generated from marketing efforts, carefully assessing each lead’s interest and readiness to buy, ensuring that only the most promising prospects are passed to the sales team for optimal conversion.

What is the Solution?

Many businesses face the challenge of limited time and resources to successfully land high-quality leads. SalesPond provides a complete outsourced sales solution designed to expand your pipeline and enhance your demand generation efforts without increasing headcount. Our dedicated SDRs and LDRs align seamlessly with your business profile and target market, integrating smoothly with your sales and marketing strategy. By leveraging our customised sales engagement platform, Podiem, each SDR and LDR can maximise opportunities to capture and promote qualified leads through automated interactions.

Sales Services

Account Executive & Business Development

In addition to our outsourced SDRs and LDRs, SalesPond offers Account Executive (AE) and Business Development (BD) services to further support your sales services and demand generation needs. Our Account Executives are experts in converting high-quality leads into valuable clients, providing a seamless transition from initial interest to deal closure. By managing the later stages of the sales process, they help maximise your team’s productivity and drive revenue growth.

Our Business Development services are designed to uncover new opportunities, nurture potential clients, and expand your market reach. Our team of experienced professionals focuses on identifying strategic partnerships and new market opportunities, which helps accelerate your lead generation and overall sales growth. By leveraging our outsourced sales services, you gain the advantage of a skilled team that can actively manage and develop business opportunities while ensuring your core sales team remains focused on closing deals.

These services are essential for businesses looking to optimise their demand generation and accelerate growth without the overhead of a full in-house sales team. With our Account Executives and BDRs, your company can effectively scale its sales operations, ensuring that no opportunity is missed and every lead is fully maximised.

Lead Generation

Lead Generation (Pay-Per-Lead)

For businesses that work through partners or channels, SalesPond offers exceptional expertise in channel sales. We excel at fostering meaningful interactions and building strong pipelines within your target market. With a proven track record in partner development, we help enhance existing relationships and expand your network with new strategic alliances. Our goal is to empower your business to reach its objectives and drive sustainable growth through comprehensive channel sales support.

Effective Lead Generation Campaigns

The objective of a Lead Generation Campaign is to leverage our specialist team of SDRs to connect with your target prospects at the right touchpoints in their customer journey. By engaging in meaningful conversations with key decision-makers, we identify valuable sales opportunities for your business. Each lead is meticulously qualified to meet your target audience’s standards, typically classified as SQLs, using the Budget, Authority, Need, and Timeline (BANT) criteria. We then schedule qualified meetings directly into your calendar. Our PPL packages are also available for landing MQLs, opt-ins, and Sales Accepted Leads (SALs).

On Demand Services

Our On Demand services offer flexible, scalable sales and marketing support tailored to your specific needs. Whether you require temporary assistance during peak times or specialised expertise for a particular project, SalesPond provides high-quality resources to enhance your team’s capabilities and drive results.

Utilising On Demand Services

Our On Demand package is most effective for telemarketing campaigns or projects with a fixed budget. Rates are calculated as a fixed hourly fee per telemarketer, and services include training, supervision, call costs, and reporting. This solution offers a trained, qualified professional committing a minimum of 40 hours to your project. Our on-demand services are invaluable for:

  • Data Cleansing and Verification
  • Event Audience Acquisition and Follow-Up
B2B transformation solutions

Channel / Partner Activities

We specialise in enhancing your channel and partner relationships through strategic activities and targeted support. Our services are designed to drive meaningful engagement, foster strong partnerships, and boost sales performance. Leveraging our expertise and resources, we help you expand your network, optimise partner interactions, and achieve your business goals.

Optimising Partner Development

Our Partner Development model is a flexible, tailored program designed to assist your team in driving pipeline initiatives. You will be provided with an agreed ISR team that fits your business profile and target market. Your SalesPond representative is trained to deliver results across various activities, including:

  • Introducing and explaining opportunities to prospects
  • Asking relevant questions and gathering required information
  • Conducting prospect and client follow-up activities
  • Preparing emails and registering partners
  • Running through onboarding processes
  • Reporting on activities