
It's As Easy as 1-2-3!
Are you an SMB looking to build a sustainable sales pipeline and drive long-term success? One of the biggest challenges businesses face is maintaining sales momentum – starting strong, only to slow down or stop altogether. The key to scaling your business is consistency in sales and marketing efforts.
That’s where SalesPond’s 1-2-3 Program comes in. Designed specifically for SMB clients, the pricing model is structured differently from our other services to provide a low-risk, high-reward solution for growth. We recognise that scaling and growth for SMBs can be critical, stressful, and expensive. That’s why the 1-2-3 Program is sales growth in a box – easy to set up and designed to give you a taste of what’s possible to help your business expand, whether into a new vertical, region, or beyond.
What is the 1-2-3 Program?
Our introductory SMB growth program is designed to help businesses gain traction and build a sustainable sales pipeline over three months. By the end of the program, you’ll have the momentum needed to scale, along with opportunities to explore our additional sales and marketing solutions tailored to support your expansion. Clients must qualify for the program to ensure they are best positioned for success and can fully leverage the benefits of our structured approach.

Choose the right plan for your business
Save 10%
1 Meeting Per week
$ 0
per meeting
Perfect to get your pipeline up and running.
All plans are subject to GST and a $250.00 set-up fee.
Minimum commitment: 12 weeks
Optional Campaign Add-Ons
Purchase Contact Data
- Custom built data For your campaign
- Up to 500 contacts
- 95% Accurate
$100
/ week
Purchase Opted-in Contacts
- Turn interested leads into opted-in leads
- At least 4 leads per week
$100
/ week
What’s Included?
Features:
Starter
Growth
Scale
Price Per Meeting
$699
$599
$499
Weekly Meetings
1
2
3+
Total Guaranteed Meetings (12 weeks)
12
24
36
Data Rental
Campaign Setup
Script Creation
Simple Playbook
Podiem License
Podiem License
Campaign Success Manager
All plans are subject to GST and a $250.00 set-up fee.
Minimum commitment: 12 weeks
What’s Next?
How to Continue Scaling Post 1-2-3 Program
Upon completing the 1-2-3 Program, we provide custom solutions to help your business scale effectively and build a long-term, sustainable sales pipeline.
Pay-Per-Lead (PPL)
Outbound Account Based Marketing
Sales Automation with Podiem
3-6 Months
Strengthening Sales & Marketing Capabilities
- Pay-Per-Lead (PPL) Model
Maintain a steady flow of qualified leads without adding to your internal sales team.
- Sales Automation with Podiem
Streamline outreach efforts and increase efficiency using our sales engagement platform.
- Outbound Account-Based Marketing (ABM)
Develop targeted campaigns to reach high-value prospects and accelerate conversions.
6-9 Months
Strengthening Sales & Marketing Capabilities
- Catch and Release Program
Transition into an in-house SDR team trained and mentored by SalesPond.
- Managed Sales Solutions
Continue growing with our fully managed sales services, ensuring a consistent pipeline while reducing overhead costs.
- Outbound Account-Based Marketing (ABM)
Develop targeted campaigns to reach high-value prospects and accelerate conversions.
Catch and Release Program
Outbound Account Based Marketing
Managed Sales Solutions
Frequently Asked Questions
How do I qualify for the 1-2-3 Program?
To qualify for the 1-2-3 Program, your business must operate in a B2B environment, have a defined target audience, and be ready for market outreach. Additionally, businesses must commit to a minimum 12-week engagement and be prepared to handle and follow-up on sales meetings. If you’re looking to scale but lack the internal resources, this program may be the right fit. Contact us today for an assessment of your eligibility.
What is the right number of meetings a business can handle before outsourcing?
Most SMBs can effectively manage 1-3 meetings per week before outsourcing becomes a necessity.
Who is this program best suited for?
Startups and scaleups looking for an affordable way to kickstart their sales efforts and build a sustainable pipeline.
How does Podiem enhance my campaign?
Podiem ensures we have the right data to run a successful campaign, improving efficiency and results.
How long does it take to see results?
Most clients start seeing booked meetings within the first 2-4 weeks, depending on industry and outreach strategy.
What industries does this program work best for?
The 1-2-3 Program is ideal for B2B companies in SaaS, technology, professional services, and other high-value industries.
Can I customise my outreach strategy?
Yes! We tailor outreach scripts, messaging, and targeting based on your business objectives and ideal customer profile.
What happens if a lead doesn’t meet my qualification criteria?
We work with you to ensure lead quality, and our team will replace any lead that does not meet agreed-upon criteria.
Can I scale up or down my meetings per week?
Yes! You can adjust your package before each new 12-week commitment to align with your business needs.
What kind of reporting do I receive?
You’ll receive regular reports with key performance metrics, meeting status updates, and engagement insights.
How do I transition from this program to an in-house team?
Our Catch and Release program allows you to train and onboard an SDR team seamlessly within your organisation.
What’s included in the setup?
Our setup includes data rental, campaign configuration, script creation, a simple playbook, and a Podiem license to ensure a seamless outreach process.
What is the meaning of a database?
A database refers to a curated collection of potential leads with key contact details that we build and maintain for your campaign, ensuring highly targeted and effective outreach.
Why SalesPond?
- Authentically Australian
Over 25 years of experience in data-driven sales.
- Sustainable Sales Pipeline
Our services ensure long-term lead generation and pipeline consistency for SMBs.
- Proven SMB Growth Strategy
Over 25 years of experience in scaling SMBs with data-driven solutions.
- Technology-Driven Approach
Leveraging Podiem alongside DataList services for precise data-fueled campaigns.
- Cost-Effective for Startups & Scaleups
Tailored solutions for businesses just getting started or looking to grow.

Get Started Today!
Join the SalesPond 1-2-3 Program and take control of your SMB growth journey. Build
momentum, drive sales, and scale your business with ease.